Ammunition Advertising Score Cards for U.S. Cartridge Co. - "I Want Some of the Black Shells" Anonymous.
Ammunition Advertising Score Cards for U.S. Cartridge Co. - "I Want Some of the Black Shells"

Ammunition Advertising Score Cards for U.S. Cartridge Co. - "I Want Some of the Black Shells"

Lowell, Massachusetts: U.S. Cartridge Company, 1910. Card. Set of two advertising scorecards for the U.S. Cartridge Company issued circa 1910. Both cards measure 3.5" x 6" and have illustrations of shooters, shells, and cartridges on the front; scorecards are on the reverse. Three shell types are listed on the front: Romax, Climax, and Ajax. Both cards are lightly toned. Neither scorecard is completed, but both have numbers and names in pencil. Very Good. Item #008062

The U.S. Cartridge Company was founded by former Civil War general Benjamin Butler and several partners in 1869, and it quickly became one of the largest producers of small arms ammunition in the United States. Although the company's shotgun shells never achieved the level of popularity of other ammunition producers, it dominated the waterfowl hunting market. U.S. Cartridge began advertising its "black shells" in 1910 and abandoned the black paper shells around 1920.

Price: $250.00

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